For their 2015 Open Day, the University of Tasmania wanted to invite the world. The purpose of the event was to showcase the breadth of study and courses available and to provide an engaging experience between prospective students, teachers and alumni. With this in mind, the Staging Connections team were engaged to deliver a webcast portal to allow students from across the globe to experience and interact with the University of Tasmania. Staging Connections Tasmania recently designed and built a live webcast capturing the presentations across two theatres concurrently. The live recordings were streamed onto a branded webcast skin which displayed the speaker and their presentation side-by-side. The aim of the webcast was to provide future students with an insightful look into each course, hearing from lecturer's and past alumni. The webcast also allowed viewers to leave comments and share the videos and have attracted approximately 1000 views per presentation. We've explained previously the monetary benefits of webcasting your event, and now the University of Tasmania have an online catalogue of course overviews available for prospective students around the globe to view and share with their friends. This is great content for the Uni which they can repurpose for future marketing and promotional campaigns. What did the client say?
"Great service and communication through the whole process from planning to delivery and follow-up." Staging Connections currently offers the most customisable webcast platform in the Australian market. For more information on our webcasting services. View Webcast ... Read More
Each week in our Techie Tuesday blog series we will aim to demystify the world of AV equipment and event services lingo and reveal exactly what those techs are talking about. Up today, we clear up the mystery of screen aspect ratios. If you have ever seen a distorted presentation or one where the content doesn't quite fit the screen chances are there is probably a problem with the aspect ratio. Each week in our Techie Tuesday blog series we will aim to demystify the world of AV equipment and event services lingo and reveal exactly what those techs are talking about. Up today, we clear up the mystery of screen aspect ratios. If you have ever seen a distorted presentation or one where the content doesn't quite fit the screen chances are there is probably a problem with the aspect ratio.
AV Discipline: Vision
AV Category: AV Theory
AV Jargon: 4:3, 16:9, Width, Height, Wide Screen
Description: The aspect ratio of a screen describes the “fixed” relationship between the width and the height. It is always written in a ratio format with the width listed first and the height listed second.
In today’s event market you can find a vast array of presentation products, so finding out the aspect ratio of the screen should be one of the first technical questions asked. By authoring a presentation to match the aspect ratio of the screen, this will ensure the entire screen is filled with content. Presentation software such as PowerPoint and Keynote provide adjustable page setups to cater for different aspect ratios.
AV terminology such as “letter box” or “pillar box” describes an image that does not fill the screen due to a miss-match of aspect ratios, this can be distracting for the audience. While projectors and monitors can stretch and squash an image to fill the screen, this will lead to image distortion, dramatically impacting the look of the presentation. This can be a trigger for the “Logo/Brand Police” to suddenly appear and request the distorted image to be fixed. For decades the standard aspect ratio was known as “4:3” as it widely adopted by the broadcast and computer industries. Since the recent introduction of High Definition video, the wider 16:9 aspect ratio has emerged as the new standard. With rapid advances in technology, manufactures are building products such as laptops, tablets, and mobile phones with a wide range of aspect ratios including 16:9, 8:5, 4:3, 5:3, 3:2, and 5:4 so knowing the correct aspect ratio of the screen is more important than ever. Image Source: Staging Connections | Learning and Development
For any upcoming event that requires a screen, be sure to enquire into the aspect ratio and pass this information onto your presenters, content authors, and multimedia designers to ensure compatibility and the perfect presentation every time. Next week we shine a light on the 'Ballyhoo' and discuss when and where you would use them on your events. In the meantime if you have any suggestions or specific words you would like our AV experts to demystify for you please send your suggestions through to email@example.com Written by Andrew Thorne, ANZPAC Trainer & Assessor, Staging Connections.
Andrew Thorne is ANZPAC Trainer & Assessor and drives our training programs at Staging Connections, including our Certificate III in Live Production and Services Program for our new trainees. ... Read More
A recent study released by the Harvard Business Review has confirmed the ongoing and intrinsic value of meeting face to face. Of the 2300 HBR subscribers, 79% stated that "in-person meetings are the most effective way to meet new clients to sell business" while 95% of all respondents said that "face-to-face meetings are a key factor in successfully building and maintaining long term relationships". The study also concluded that while technology is clearly on the rise the business executives confirmed that face-to-face meeting benefits (both tangible and intangible) cannot be replaced by technology. Download the full report here Post - Matthew Allely. ... Read More
For the latest in styling and theming of events, one can’t go past the use of clever lighting and design to create a sophisticated and engaging environment, perfect for celebrating the VIPs of a brand. Staging Connections teamed up with Rush Events to create a glamorous and immersive event for the Mercedes Benz Dealer of the Year Awards (2015). Held at the gorgeous Palladium at Crown, the spectacular event had everything; from acrobats, to an 18 piece big band, to a car reveal that was shown through a smoky haze and to top it all off, an incredible wave wall made by joining individual panels. The wave wall featured projections by powered by a 6 projector blend, giving the audience a huge wall of vision of the brand’s logo, its colours and large background images of a glistening city skyline. It was a real talking point for attendees and showcased how smart multimedia content and clever projections can enrich events. The city skyline was seamlessly projected across the wave wall onto the LED stage backdrop, positioned behind the big band. For a gala dinner to truly celebrate the attendees – who are the real stars of the event, the room was designed to fully immersive the guests in the brand, which was all achieved through effectively implementing exciting lighting sequences. The Staging Connections styling team brought in all the furniture to fit with the theme of a ‘city skyline’, and decorated the tables with smart, shimmery features to complement the clients’ own centrepieces. The lighting team then went to work using LEDs, spotlights and room hazers to create an exciting atmosphere that layered the brand’s colours of silver, black, white and blue over the entire event space. The custom designed bar with hanging crystal chandeliers was a focal point for the evening. The 700 guests were taken on a journey from the moment they entered, starting in a pre-dinner drinks area where they were greeted by a live trio, two aerialists and podium dancers around a custom-made bar. They were then escorted to the main room for the awards ceremony via a butterfly drape which dramatically revealed the main room, accompanied by a theatrical music segment. This welcome sequence built hype and excitement for the main event, whilst allowing the brand to showcase new vehicles in the pre-dinner area.
AV elements used to showcase and reveal Mercedes Benz vehicles. Bottom Right: Clean and sophisticated styling elements were used for the table centerpieces. Bringing together a beautiful event like this was no small feat - Staging Connections played an integral role, from pre-production planning right through to the night, for which they ‘called the show’ as well as providing the lighting and audio control and management. Creation of all on screen multimedia content and backgrounds, along with furniture selection and styling were done by the Staging Connections team, completing the full service that was provided. This event showcased how clever lighting and design can create a smart and engaging environment, perfect for celebrating individuals and teams at gala awards.
Get all the event services for your awards night
Staging Connections has been the name behind some of the largest and most technically demanding live events to hit Australian soil. Having been in the events business for over 30 years, our experienced team of technicians and event directors understand what it takes to deliver unforgettable awards nights and gala dinners. We only use brands we trust; we take a tailored approach to every brief using everything from the latest in AV, lighting and staging through to event styling and engaging digital media; and we work with you every step of the way so there’s no surprises. If you’re interested in finding out what Staging Connections can do for your event, get in touch with us today by calling 1800 209 099 or by completing our event quote form. ... Read More
For this year's Automotive Brands Group annual gala dinner, aptly themed Australiana, we custom built a magnificent 26 metre by 4 metre high curved screen with a multi-projector blend stage backdrop as the room feature. Background and The Event Brief Event Type: Gala Awards Dinner – Australiana Theme
Venue: Pavilion Ballroom, Jupiters Hotel & Casino, Gold Coast
Client: Automotive Brands Group Date: Friday 22nd May 2015 Automotive Brands Group hold a bi-annual store and supplier convention which in 2015 was on Queensland’s Gold Coast. The event consisted of an Expo, Conference and four special event dinners which culminate in a Gala Awards Dinner on the final night.
The Staging Connections team were challenged to design, create and manage a compelling Awards dinner that engages the audience ensuring that the finale is an extravaganza that creates a memorable evening that will be reminisced over the next 18-24 months until the next convention, while ensuring dynamic recognition for the over 600 store owners and suppliers of Automotive Brands Group. The Audio Visual Solution Our event design originated in our desire to bring the wonderful images of Australia to life using a custom built 26 x 4.5 metre curved screen which hugged the width of the Pavilion Ballroom. This panoramic vista was created utilising four Christie 18k HD projectors blended to fill the magnificent cyclorama with beautiful, animated content, commissioned and created by our talented multi-media team. Content including sky views, city skylines, images beaming across the iconic Australian landscape encapsulating our wonderful floral and fauna that highlights the natural beauty of Australia. An array of Intelligent lighting was set in the Ballroom to synchronise with the different stages of the sun rising and setting while also symbolising the different elements of our Australian landscape, green, blue, red and yellow for Rainforest, Coastal, Outback and Sun/Beach. Award winners and finalist were celebrated with ballyhoo and walk-up stings, to highlight their great individual achievements. The styling was a delicate balance to complement the magnificent curved screen with 58 dramatic yellow and red floral centrepieces symbolising the overarching Australiana theme, with these set on mirror plates and tea-light candles bringing movement and life, to the scented table bouquet. The black linen had hints of glitter in the table-runner bringing a subtle elegance to this gala setting. The combined elements resulted in an elated client, describing the event as “a benchmark for their industry, a highly professional and slick Gala Awards Dinner, which ran like clockwork – a real showstopper”. ... Read More
You have received a brief for a product launch, you need to; reach thousands of people – yet don’t have a venue or budget big enough, you also need to build excitement about your product, stay true to brand messages and really engage your audiences – what’s the solution? You have received a brief for a product launch, you need to; reach thousands of people – yet don’t have a venue or budget big enough, you also need to build excitement about your product, stay true to brand messages and really engage your audiences – what’s the solution? Creativity in technical and multimedia techniques using light, sound, vision and the event environment to spark all of the physical senses, integrating these into an event experience and then simultaneously translating that experience online is the only solution. This is exactly what Staging Connections’ recently created when engaged by PRISM Intelligent Activation to launch the Nissan Altima V8 Supercar. Using leading edge integrated event services the team at Staging Connections’ stayed true to the brand message ‘innovation that excites’ for this watershed moment. Using video streaming to gain access to a greater audience geographically and demographically more than 3,000 people viewed the launch online via a live stream to Nissan’s YouTube channel with 150 media attending the physical event. How was the event translated? The supercar was positioned on a podium hidden behind a circular truss with drop-down white drapes. These drapes were used as the canvas for a projected multimedia presentation so the attention was focussed on the car for the reveal. Using the drapes as the projected surface created a dynamic solution for the event that was designed to enthral and engage physical and online audiences. At the end of the Nissan historical video presentation the Staging Connections’ multimedia team used the fluid projection surface to create a dramatic visual build, integrating hints of a storm brewing. Using strobe lighting the room began to grow darker and hints of lightning came into the room from behind the audience. Through the use of a powerful audio storm sound track, dry-ice machines, moving lights and storm imagery on the canvas screen, Staging Connections’ created a suspenseful sensory anticipation until a final crash of lighting ‘blinds’ the audience and the white drapes drop to reveal the V8 Supercar shrouded in a fog, for both the live and online audience.
Bringing together the audio, lighting, visual, multimedia projections within a physical launch translated to view online created a new globally accessible experience.
A product launch commonly attended by hundreds is now available to thousands.
But how do you make the physical event as effective as the virtual one?
The challenge is to impress the attending audience while being able to translate the physical event onto the web without diluting the message and experience.
Commenting about Staging Connections’ involvement, Nissan Motorsport General Manager, Jeff Fisher said, ‘working in the digital space and offering such extensive experience in integrated events, the Staging Connections’ team made the reveal dynamic and exciting for the race fans, Nissan customers and motorsport industry watching throughout Australia and across the globe’. Written by Katie McDonald
Katie McDonald is Digital Brand Manager and resident Brit at Staging Connections. Armed with post-graduate qualifications in Marketing and specialist skills in Digital Strategy, she is passionate about management, execution, and measurement of all digital efforts that enhance and humanize brands online. ... Read More
Whenever there’s a big, high profile and technically demanding event you can bet on one thing - Staging Connections is behind it. One of the biggest events on the Australian sporting calendar is the launch of the Spring Racing Carnival, which coincides with the Australian Racehorse of the Year Awards. This year the two-fold event was hosted at the Melbourne Cricket Ground (MCG) and was attended by the racing industry’s elite.
Staging Connections were engaged by Racing Victoria, a valued client for over 10 years, to deliver the event from brief to execution including all audio, vision, lighting, stage set and styling. As the event was to be broadcast the following evening on Channel 78 and streamed via Racing.com, it was imperative the event environment was technically flawless and tailored for this purpose. The Launch of the Spring Racing Carnival is a media event that highlights the start of the Carnival and the upcoming feature races – Caulfield Cup, The Cox Plate, The Melbourne Cup, The Oaks and Stakes Day along with the regional cups.
This year the Launch took place on the MCG arena with racing legends being the feature – horses, jockeys and trainers paraded in front of the assembled guests and a huge contingent of media. Renowned Australian sports broadcaster, Hamish McLachlan, MC’d the Launch parade and interviewed the racing legends. After the official launch concluded in the MCG Arena, guests were moved from the Grandstand into the Members Dining Room for the presentations for the 2015 BMW Australian Racehorse of the Year Awards.
The Staging Connections styling and design teams collaborated with the AV technicians to create an elegant room look that supported the presentation purpose. The awards stage was centred at the front of the room, and housed an impressive 3 x 6m Event Backdrop (pictured above), flanked with large 16:9 screens that projected the award ceremony to the 200 guests. The Event Backdrop was custom designed by Racing Victoria with a collage of images that reflected the invitation to the event and the marketing campaign for the 2015 Carnival. Across the room we installed 2 projector screens and a high-quality audio system to compliment the many fixed televisions to ensure all guests had perfect line of sight of the presentations and could clearly hear the announcements. Guests were sat round banquet style with sophisticated centrepieces comprised of a large martini glass with mirror balls that were up lit using an internal light box. The end result was a first-class launch event, fitting for the prestigious occasion. What did the client say? Nicole Coughlan, Racing Victoria Marketing Manager An amazing team effort pulling off last night's SRC launch and AROY awards. Thank you so much for your time and effort. Everyone contributed to something that was very special and you should be very proud of what was achieved.
Bernard Saundry, Racing Victoria CEO
We are very lucky to have a team that has passion, creativity and commitment to deliver an outstanding event for Australian Racing. A big thank you - no better way to launch the spring racing carnival - the greatest show on turf. View more recent work Contact us to discuss your event Back to our Blog ... Read More
As International Women’s Day quickly approaches on Saturday 8th March, it has reminded me to reflect on women’s roles, influences and especially their impact on the events industry. As International Women’s Day quickly approaches on Saturday
8th March, it has reminded me to reflect on women’s roles, influences and especially their impact on the events industry. Intrinsic in the day to day of those who work in the events industry is the theme for this year’s International Women's Day, “INSPIRING CHANGE”. It calls for challenging the status quo whilst inspiring positive change – what an opportunity!
Certainly one of the most creative industries in Australia, the process of producing an event, offers the perfect platform to inspire change and ask the questions that will drive that change into effect. Events are held to create a return – for the guest and for the organisation. But the question really is - Why have they decided to hold or attend the event and what does that return look like? When you ask why, you find out that underlying reason that can help you inspire change in the return for all stakeholders. Never has there been an International Women’s day theme more relevant for women of the events industry! It’s our time to challenge the status quo, to get better results than ever before, to use technology not seen before, to find new and exciting spaces, to challenge our own thinking, to inspire our clients in new ways, to ask the hard questions, peel back the layers of the event process and ask why? It’s an opportunity to get to the heart of the meaning of events and many of you get this opportunity every day. So go on, step up, start asking why and then get on with inspiring the change you want to see. Written by Catrina Bennell, Venue Services Manager - Staging Connections
I love the hustle and bustle of event and the way they challenge everybody to their best advantage. It’s great to see everyone working together to achieve a fantastic result. ... Read More
...To raise much needed funds for the Children's Cancer Institute! This year our fearless leader took part in the
Dare the Boss fundraiser in support of the Children’s’ Cancer Institute. The Staging
Connections team set a challenging target of raising $2,000 in 4 short weeks.
We are proud to announce we blew this target out of the water, raising a
staggering $6,427.38. The reward for our efforts was seeing our Managing Director,
Tony Chamberlain, don the magnificent ‘Chicken Suit’ and giving an impromptu performance
of the Chicken Dance. Pictured: Managing Director of Staging Connections, Tony Chamberlain, with President of Freeman AV, Ken Sanders, (right) We would like to extend a huge thank-you to
all who donated, including staff, clients and friends of the Staging
Connections Group. A special mention to Freeman – our new owners – for courageously
committing to matching whatever amount we raised. Without your support we would
not have achieved such an impressive amount nor witness a performance that will
stick in our minds forever. Dare the Boss is a unique fundraising
opportunity for companies to raise vital funds for childhood cancer research
while having some fun with their Boss during International Childhood Cancer
Awareness Month (September). It was a fantastic experience
and we highly recommend all companies to get on board and band together to help
the Children’s Cancer Institute end childhood cancer.
Cancer Institute is the only
independent medical research institute in Australia wholly dedicated to putting
an end to childhood cancer. Sadly, every year more than 950 children and
adolescents in Australia will be diagnosed with cancer. Every week nearly three Australian children will die of cancer. These are facts you
can’t ignore. Thank
you again for your support and we look forward to next year’s challenge! ... Read More