A guide to leveraging colour psychology in event design Step into the vibrant world where hues transcend mere aesthetics and become orchestrators of emotion, behaviour and perception. In event design, colours wield an extraordinary power to mold experiences and provoke responses from attendees. This post unravels the captivating realm of colour psychology, exploring how strategic ...

Strategies to transform your events to make more dollars & sense It feels like a daunting task for event planners to put a number on what impact all those ‘magic moments’ had on event attendees. But it’s a necessary evil when you have to justify the expense on the AI magician or customised virtual reality ...