Encore Event Technologies

Optimise your event communication

Have you ever considered what impact the technical elements can have on the success of your event communication? Our National Trainer & Assessor Andrew discusses how event design and production can impact the success of your message delivery.

Have you ever considered what impact the technical elements can have on the success of your event communication? This diagram shows how all the production elements work together in an integrated way to deliver the best communication outcome for your event.

Audio

Audio delivers the emotion for an event. Imagine you are at an auction, where the auctioneer is yelling and speaking very fast. This conveys a sense of positive energy and excitement around the subject matter. On the other hand imagine, you are at a memorial service, where the speech is very slow and considered with long pauses in between words. This conveys a sense of sombre energy and reflection around the subject matter.

Vision

Vision provides the stimulation for an event. Imagine you are at staring at a still image such as a graph for a length of time. This provides very little audience engagement and your mind goes to sleep. On the other hand, imagine you are watching a moving image such as a video, this will keep you engaged and alert as the imagery changes.

Lighting

Lighting affects the mood for an event. Imagine you are in a theatre, where the performer is spotlighted using dark colours and lighting angled upwards casting long shadows. This conveys a sense loneliness or isolation around the subject matter. On the other hand imagine the performer is spotlighted with warm bright colours and lighting angled downwards. This will convey a sense of happiness and enjoyment around the subject matter.

By carefully utilising all three of the technical elements in unison, you will be able communicate with your audience through multiple levels of emotion, stimulation and mood.

Written by Andrew Thorne, ANZPAC Trainer & Assessor.

Andrew Thorne is ANZPAC National Trainer & Assessor and drives our technical training programs at Staging Connections, including our Certificate III in Live Production, Theatre and Events program for new trainees.

 

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What our clients say

Every technical aspect that Encore Event Technologies (formerly Staging Connections) was involved with ran perfectly. It was a pleasure to work with you and such dedicated and experienced staff.

Angela Dawson

Logistics Manager, International Monetary Conference

The most important attributes of Encore Event Technologies (formerly Staging Connections) is their reliability and honesty. In all dealings with Encore complete transparency is used and what they promise is always delivered.

Anthony Do Rozario

Illuminated Industries

Encore Event Technologies (formerly Staging Connections) are a company that continues to grow because of its strong focus on staff, training and commitment to the purchase of high quality products which ensures they can deliver the services to the expectation of their clients, every time, without fail.

John Dignam

Account Manager, JANDS

We have always found Encore Event Technologies (formerly Staging Connections) to be extremely professional to work with and very knowledgeable in providing advice and expertise in event planning and delivery. They have a can-do attitude and always manage to deliver on bringing any idea to life.

Katy Cuskelly

Marketing Campaigns and Events Manager, Griffith University