Encore treated guests at this year’s 2024 Air and Space Power Conference to an LED odyssey.
The Brief
The sky was the limit for this year’s brief to event production specialists, Encore, who were appointed the task of designing and delivering the 2024 Air and Space Power Conference. Having delivered the prestigious biennial event twice before, Encore was familiar with the production standard the event and its guests had come to expect. Presented only with a static graphic of the event’s proposed branding, whilst also relying on Encore’s past experience delivering the event, it was an open brief for their in-house team at the National Convention Centre Canberra.
The Solution
With all eyes on the stage, it was the focus for Encore’s design solution. This year the team opted for an all LED set design rather than projection. The aim was creating a look that was uniform and capable of delivering an incredibly bright experience that not only immersed guests in a space-travel-inspired experience, it also brought to life the colours and vibrancy in the event’s branded content more so than what projection could. This LED story continued right across the stage, including the digital lecterns and digital fascia on the presenter panel creating a seamless content display. Another key design element was creating depth and dimension using multiple levels and curved staging. It wouldn’t be a space themed event without the all-important star-cloth which the team added either side of the stage to frame the set. The event’s branded graphic also influenced the lighting design which used the same colours along with moving GOBOs of aeroplanes flying over the stage flooring. Haze was also strategically used throughout the event to add another layer that mimicked a cloudlike effect.
The Result
Encore’s render-to-reality service played a pivotal role in communicating the end design concept. Better still, what was delivered on show day was exactly what was rendered. It’s this peace of mind which is why Encore is trusted with delivering events of this calibre year on year.
The team is still receiving glowing feedback from delegates and speakers about how successful and enjoyable the event was.
The event planners at Air Force Events are already looking forward to seeing what Encore delivers for their next event.
“I don’t know how you’ll be able to top this off in two years’ time. The LED screen made a huge impact. Everyone was talking about it!
“What I also really valued was the 3D renders. They allowed us to visualize every detail, from the layout and design to lighting and décor, giving us a clear picture of the final result and peace of mind our idea will be what’s delivered.”
Encore welcomes the challenge.